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Digital Marketing – What Is It?

Digital marketing has been described by some marketers as a new channel for businesses to promote their products or services; however, some marketers see it as a completely new way to do business. No doubt, many agree it as a unique way of promoting a business, with its own challenges and benefits and as a solution to the problems of traditional forms of advertising like TV and print.

3 Major Reasons That Cause Home Business Opportunities To Fail

Regardless of your age, education, technical skills or qualifications there are no specific requirements to getting started with home business opportunities. But more than 90% of people who set up a home based business give up in the first 6 months. Here are the 3 main reasons why home business opportunities fail.

6 Tips To Create A Marketing Plan For Online Success

If you are looking to launch your online campaigns and boost sales or leads for your business, a marketing plan is what you need. That’s because it helps you to focus on what’s important and guides your online activities towards achieving your business goals and mission.

How to Create an Engaging Website

It goes without saying (hopefully) that your website’s design should start with the needs and wants of your customers. Despite the popular belief that your website should be all about you, every element of it should be aimed at your customers. As such, an engagement website should have these (at the very least):

Which Web Directories Should I Submit My Website To?

The web has become a crucial medium for businesses to grow their businesses and increase their profits. In order to increase traffic to your website and grow your business, you should aim to submit your website to the right kind of web directories.

How To Create A Digital Marketing Plan

If you are planning to promote your products or services, increase sales or leads, increase brand awareness or even connect with customers and fans, then you need to create a digital marketing plan to guide your efforts. It’s the solution to true online success and you should not run any campaigns without first creating a plan. Keep reading to find out how you can do this.

Blogging Frequency and Lead Generation Through Inbound Traffic

The frequency with which you blog has a definite effect on your lead generation. But, how much blogging is needed to boost your traffic and leads?

Internet Marketing To Gain Local Customers

Designed for the small business owner who wants to gain knowledge of how to promote their business using the internet to get more local clients through their doors. An informative article to examine why you need to use the internet for your local marketing and advertising.

Content Marketing With Content Curation (10 Simple Steps and 5 Powerful Benefits)

Content curation is an element of content marketing. You use other sites’ content, but put your own spin or viewpoint on it before linking to the source content. This strategy has at least 5 powerful benefits that will boost your blogging efforts.

Internet Marketing in 2015 – What You Need To Know

As 2015 continues to unfold, more and more business owners and marketing managers are realizing that the internet advertising sphere is changing. To ensure that you remain on top of everything so your company can continue experiencing optimized conversion and visibility, you should be cognizant of current trends and methodologies.

Yes, Websites Are Important/Essential/Necessary

It’s probably been drilled into you how important a website is for your business. And not just any website-a really good site that functions well, loads quickly and presents lots of information in a persuasive way structured to help prospects self-qualify and sign up. You’ve invested time and money into a site that represents you well and tells your story, focusing on value and benefits to the customer. But believe it or not, many customers still want old-fashioned human connection, and if you can’t or won’t provide that, they’ll go elsewhere.

Online Business – Finding Your Way Through Article Marketing

While one can gain access to an endless stream of references on Internet marketing, getting good results require a lot of serious work and commitment. Reaching the top and maintaining your rank is even twice the challenge. The Internet is a complex and colossal world of contending ideas and views.

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